Dogs Win At The Oscars

March 3 | 3 Comments


Michael Buckner/Getty Images)

Thanks to Ellen DeGeneres dogs win at the Oscars this year with  donations to help feed homeless dogs.  I’ve always liked her but now I like her that much more. Celebrities already have so much stuff so why not use their gift bags to help make a difference in the lives of shelter dogs.  After all, we know there are so many dog loving celebrities out there who have adopted rescue dogs and would love to help out those who still need homes. Even if you lose at the Oscars you still come home a winner.

Being nominated is much cause for celebration. No one wants to lose. However, this year, celebrities who don’t take home an Oscar statue at the March 2 Oscars Awards will be winners in the pet community. Oscar host Ellen DeGeneres’ pet food company, Halo, Purely for Pets, in partnership with, is giving 20 non-winning Oscar nominees 10,000 meals of natural pet food to donate to the animal shelter or rescue of the celebrity’s choice.

The gift is part of the coveted $55,000 nominee “Everyone Wins at the Oscars” gift bags from Distinctive Assets, the LA-based marketing firm that launched the craze of celebrity swag 15 years ago and will once again be consoling non-winning Oscar nominees in the Best Actor/Actress, Supporting Actor/Actress, and Director categories with an array of special products and services.

The Halo and Freekibble gift makes a notable departure from the typical expensive gift bag products geared toward leisure time and pampering and taps into the penchant of many celebrities for giving. With this in mind, the 10,000-meal donation to the animal rescue or shelter of the recipient’s choice is one of the most expensive items in the gift bag, a $6,100 retail value.

“We know many celebrities are extremely generous,” said David Yaskulka, Halo’s vice president of marketing communications. “So we decided to gift them with something different that we think will mean a lot to them. We’re looking forward to making those donations!”

Well known for its year-round philanthropic efforts, Halo partners with Freekibble to donate more than 1.5 million meals to shelter pets each year.

Michele C. Hollow writes about pets and wildlife for and other publications. She is a contributing writer for, and blogs at Pet News and Views.


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